Oreilly.Google.AdWords.2011.pdf

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Google AdWords
Anastasia Holdren
Beijing
Cambridge
Farnham
Köln
Sebastopol
Tokyo
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Google AdWords
by Anastasia Holdren
Copyright © 2012 SEM Training LLC. All rights reserved.
Printed in the United States of America.
Published by O’Reilly Media, Inc., 1005 Gravenstein Highway North, Sebastopol, CA 95472.
O’Reilly books may be purchased for educational, business, or sales promotional use. Online editions
are also available for most titles ( http://my.safaribooksonline.com ) . For more information, contact our
corporate/institutional sales department: (800) 998-9938 or corporate@oreilly.com .
Editors: Simon St. Laurent and Courtney Nash
Production Editor: Teresa Elsey
Cover Designer: Karen Montgomery
Interior Designer: David Futato
Illustrator: Robert Romano
Revision History for the First Edition:
2011-11-01 First release
Nutshell Handbook, the Nutshell Handbook logo, and the O’Reilly logo are registered trademarks of
O’Reilly Media, Inc. Google AdWords , the image of a spotted goby, and related trade dress are trademarks
of O’Reilly Media, Inc.
Many of the designations used by manufacturers and sellers to distinguish their products are claimed as
trademarks. Where those designations appear in this book, and O’Reilly Media, Inc., was aware of a
trademark claim, the designations have been printed in caps or initial caps.
While every precaution has been taken in the preparation of this book, the publisher and author assume
no responsibility for errors or omissions, or for damages resulting from the use of the information con-
tained herein.
ISBN: 978-1-449-30838-4
[LSI]
1320180399
For Cameron and Scott—thanks, guys.
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